Ingenu Brings IoT Connectivity to Vessel Monitoring
6 April 2017 – Ingenu Inc., a provider of Low Power Wide area (LPWA) connectivity for IoT, today announced that it will be enabling Orolia’s McMurdo Omnicom Solar Fishing Beacon to assist in vessel communication and fisheries monitoring.
The Omnicom Solar solution serves the global fishing industry and will use Ingenu’s RPMA® (Random Phase Multiple Access) connectivity solution to enhance vessel safety, prevent illegal harvesting, and protect national interests and dedicated economic zones.
The Omnicom Solar Fishing Beacon, powered by RPMA technology, is ideally suited to address the needs of the global fishing industry, as it provides long-range, robust, secure network connectivity to maritime vessels. With a range of up to 50 km (31.6 mi.) from the device to the shore-based access point, the beacon functions as a search and rescue distress device and provides location services, broadcast and two-way communication features. Significantly, RPMA adds an extremely high level of security to the communications network, making it extremely difficult to spoof or jam. This is a significant advantage over other technologies, such as Automatic Identification System (AIS).
In many of the world’s maritime regions, protection of natural resources is crucial to a country’s economic prosperity, with well over 50 percent of the world’s seafood exported from developing countries. Artisanal vessels, which operate in these areas, are difficult to monitor and protect due to lack of sufficient communication technology. Hence, governments and leaders in these regions are implementing programs to protect citizens and resources, while enhancing safety and security in national waters.
“We are pleased to partner with Ingenu to enhance the functionality of this important safety and monitoring solution,” said Jonas N. Olsen, chief strategy officer at Orolia (above). “The Ingenu solution provides the Omnicom Solar Fishing Beacon with extended range and data capabilities at a significantly lower cost than existing technologies. As the world’s leading provider of resilient positioning, navigation and timing (PNT) systems, including maritime management infrastructure, we understand the needs of this industry, and we are excited to bring this powerful solution to the market.”
“The global availability of RPMA technology makes this an ideal solution for fisheries from Angola to Peru,” said Ted Myers, chief technology officer, Ingenu (left). “With RPMA, Orolia can serve the entire market with just one device, enabling a compelling use case for vessel monitoring across the world.”
Source: Ingenu
One Solution to Digital Retail Dilemmas
By Simon Moffatt, Senior Product Manager at ForgeRock –
We live in a digital age where online shopping rules and Christmas gifts can be purchased from the comfort of our sofa/home, long after the shops have closed/at any time of the day or night. Managing and unifying cumbersome omnichannel environments to provide a secure and fluid user experience has become a top priority. But for retailers, allying digital services with existing brick and mortar operations is no easy matter.
According to Gartner's 2016 Chief Supply Chain Officer survey, 57 percent of CSOs listed the sales shift from physical stores to online retail as one of the three main threats that will impact their businesses over the next three years. Moreover, retailers face a crisis of customer trust and it’s not just a Baby Boomer issue- all age groups have issues with online shopping trust. An Accenture survey found that 57 percent of shoppers of all ages are very concerned that their personal information could be stolen during a transaction, whilst only a third of consumers are confident that their favorite retailers are keeping their personal information guarded.
But the shopper’s way is the only way. They demand frictionless, reliable and most crucially, secure retail experiences – online, in-store and through mobile apps. They expect to browse, shop and buy in whatever way works best for them, at any given moment, or they will look elsewhere. For retailers to remain competitive in the digital age, they must revolutionise the way they operate to meet these demands and provide a personalised, secure customer experience at every point of interaction, both digital and physical.
Retailers face four main challenges as they work to create this omnichannel shopping experience. The positive news is that digital identity management provides the answer to all of them.
- Data sharing and privacy concerns
Retail companies are racing to secure data and privacy as consumers, their connected devices and their preferred shopping method increasingly moves online. Retail data isn’t solely important to the outlet, it’s also vital to the customer – credit card information, addresses, emails and phone numbers. Keeping retail data secure is not just about meeting stringent new government or industry regulations, preventing financial loss and avoiding negative press, it’s also about safeguarding customer loyalty and trust.
Smart businesses will enable the customer to take the reins. Retailers can give customers the ability to specify who and what can access their personal data, when and for how long by employing a digital identity management platform. Customers should be able to determine which retail outlets get access to their data, for how long and under what conditions – with the click of a button. Only advanced digital identity technology can accommodate this level of consent-orientated data sharing.
- Failure to connect users, devices and things
Many retail organisations have developed fancy websites, mobile apps and physical stores with digital devices at the check-out stand to stay relevant and capture the most data possible. Unfortunately for retailers’ budgets, unless these initiatives are integrated and deliver a connected user experience they add the risk not only of incurring additional operational cost but also of frustrating impatient customers and partners.
Every retailer should register the digital identities of users, devices and connected things; link them together; authorise and de-authorise their access to data; apply policies that say what level and type of security is required; and tailor the experience to each individual identity’s established preferences.
- Impersonal, disjointed customer experiences
Many retailers lack personalised customer insight – or even the ability to create it – because their customer data is isolated in disparate data islands across their organisations, confined by legacy infrastructure and short-term IT fixes. Replace these islands with a single view of each customer through digital identity management, which brings together data about buying habits and history across channels, from in-store to online, across brands and business units.
A digital identity platform can combine all the associated identities of users, devices and connected things, so every department and every employee can respond to customers with an understanding of who they are and how they’ve interacted with the organisation across platforms. Many companies can collect shopper data and present returning customers with a list of past purchases, which is a somewhat static approach. By consolidating and utilising the customer data collected at every purchase point, however, retailers can provide a truly personalised shopping experience on any platform, even in-store.
- Lack of continuous, contextual security
Online fraud and identity theft are very real concerns for retailers and customers alike, damaging both brands and images, whilst also impacting revenue and incurring legal obligations. Traditional approaches to online security- perimeter defences- aren’t effective in multi-device, omnichannel world. A ‘secure’ system is not just a matter of having the right credentials, such as a username and password, and not losing or forgetting them.
Let’s say a “returning customer” wants to log into her account with an online retailer through an Android tablet device from an IP address located in Eastern Europe. In the past, this customer has logged in only through a Mac laptop or iPhone, and only from IP addresses in London. Retailers with advanced identity management capabilities will be able to identify this log in attempt as potentially fraudulent and deny access, or apply step-authentication – for instance, sending a security code to the customer’s mobile phone and asking for it to be entered online. Smart identity strategies using multi-factor authentication, social sign-on, passwordless log in and other techniques support frictionless, secure user experiences that promote trust and loyalty with consumers, and help retailers to prevent costly online crime.
Conclusion
Delivering effective solutions to these four challenges through digital identity management will improve the consumer experience, keep data protected, and therefore increase customer loyalty and promote a positive brand image for the retailer.
As digital retail success becomes more about how well you know your customers in an omnichannel world, digital identity will be vital to ensuring purchasing habits and customer data are safe and sound with a trusted retail outlet.
Panasonic Partners with Cubic Telecom to Enhance IoT
4 April – Panasonic System Communications Company of North America, a division of Panasonic Corporation of North America (Panasonic), announced today a strategic business relationship with Cubic Telecom for global connectivity solutions.
The relationship will strengthen Panasonic’s position as a global market leader in embedded wireless technologies.
“Since the early days of mobile connectivity, Panasonic has been committed to ensuring that its customers have access to the wireless solutions that work best for them in the most demanding and extreme locations. This new agreement with Cubic Telecom ensures that we remain ahead of the curve in an increasingly connected world,” said Victoria Obenshain, Vice President Wireless Strategy, Panasonic System Communications Company of North America (above). “Cubic’s ability to provide seamless global connectivity that meets the demands of the mobile workforce will ensure we continue to meet and exceed the expectations of our customers.”
The deal with Cubic Telecom is a key component of a broad strategy within Panasonic to ensure that its market-leading solutions are equipped to take advantage of the always-on, internet-of-things (IOT) ecosystem.
"Connectivity is an essential prerequisite for business productivity," says Barry Napier, CEO of Cubic Telecom (left). “Panasonic has selected Cubic Telecom to deliver a consistent global connectivity solution to their clients across a wide range of Panasonic products and devices. By combining Panasonic's world-class capabilities with Cubic's innovative software and communications platform, organizations can equip their global workforces to achieve higher levels of efficiency and effectiveness. We are aligned around our partnership to help workers and organizations solve the connectivity challenges they face today. Cubic labels this Productivity as a Service.”
By partnering with Cubic, Panasonic will have access to a high-speed LTE voice and data network solution that allows for the seamless, global connectivity that Panasonic’s business customers demand.
“Panasonic has committed itself to developing mobile devices that meet the needs of today’s global workforce that increase efficiency and productivity through the latest connectivity solutions,” said Brian Rowley, Vice President Marketing and Product Planning, Panasonic System Communications Company of North America (right). “Our ongoing R&D efforts in wireless technologies – emboldened by this partnership with Cubic Telecom – will allow us to continue to address the real-world challenges faced by modern mobile professionals.”
For more information on Panasonic’s Mobility Solutions, please visit www.panasonic.com/toughbook.
Source: Businesswire and Panasonic
Sierra Wireless Acquires GlobalTop Technology’s GNSS Assets
3 April 2017 – Sierra Wireless today announced that it completed the acquisition of substantially all of the assets of GlobalTop Technology’s Global Navigation Satellite System (GNSS) embedded module business for total cash consideration of approximately $3.2 million, subject to working capital adjustments.
GlobalTop’s GNSS embedded module portfolio will become part of the Sierra Wireless OEM Solutions product line, and the GNSS staff from GlobalTop will join Sierra Wireless.
GlobalTop’s GNSS products generated approximately $5.0 million U.S. in revenue during the last 12 months, and the business is approximately breakeven.
“With a wide array of modules and established sales channels, as well as a proven engineering team, we believe that the GlobalTop GNSS business is an important addition to Sierra Wireless,” said Dan Schieler, Senior Vice President and General Manager, OEM Solutions, Sierra Wireless (above). “Building on our portfolio of Cellular, WiFi and Bluetooth modules, we will have additional products to offer to our customers in markets where positioning data is critical, including high-value asset tracking, telematics, drones and automotive.”
For more information on Sierra Wireless, please visit www.sierrawireless.com.
Source: Sierra Wireless