Senet Appoints Bruce Chatterley as CEO & President
12 June 2017 – Senet, a provider of public low-power wide-area networks (LPWANs) for long range Internet of Things (IoT) applications supporting the LoRaWANä protocol, today announced it has named Bruce Chatterley as CEO & President.
Chatterly brings more than 25 years of experience in business leadership, transformation, strategy and technology as well as a strong track record of rapidly building and scaling worldwide operations and organizational infrastructure in a variety of hyper-growth sectors, including telecommunications, cloud computing, managed hosting and mobility.
“I’m thrilled to be joining the Senet team at such an exciting time,” said Chatterley (above). “Senet has that rare combination of dedication to technology innovation, amazingly talented people and momentum in the market. As we continue to add capabilities for our customers and expand our presence, our mission remains unchanged – to help ensure that IoT realizes its full potential of delivering global economic, environmental and social improvements. The company is truly positioned to become a disruptor in IoT connectivity.”
Chatterley will succeed Senet CEO & President, George Dannecker (left). Dannecker made the personal decision to retire after four years with the company, spearheading the business vision and execution that led to Senet’s focus on first-to-market public Network-as-a-Service (NaaS) solutions for IoT applications.
“It has been extremely fulfilling to have helped Senet achieve a leadership position and deliver LPWAN services that have become a key component of today’s IoT technology wave,” said Dannecker. “We are thrilled to have Bruce as our new CEO. The coming years are going to be extraordinary for the company, and I have no doubt that Senet will contribute significantly to the adoption of mission critical IoT products and solutions.”
In addition to bringing significant marketing, sales and operational experience to Senet, Chatterley will focus on developing strategic partnerships and executing go-to-market strategies in the segments LoRaWAN connectivity is ideally suited for. These efforts will not only help drive Senet to its next stage of growth, but are instrumental to the broader adoption of LoRaWAN technology and the strengthening of the overall IoT ecosystem.
Source: Senet and PR Newswire